Brand Labs
A
lchemist Brand Labs is a customizable training solutions vertical to impart and enhance branding, brand management and allied skills for marketers and communication firms. There are 5 broad modules covering the following areas of skill development.

1. Brand Strategy Formulation
2. Brand Management
3. Setting Communication Objectives
4. Effective Communication Techniques
5. Creative Thinking

Any one or combinations of two or more of the above are interventions that are tailored to meet specific customer needs. These are designed to address real live branding, communication and marketing issues.

These are typically in the form of intensive workshops - across disciplines and covering all levels of management. Depending upon the need and the modules employed, the duration ranges from half-day workshops to 3-day residential programs.